Jhakkas Bus, a prominent Maharashtra-based bus transport service, faced significant communication barriers in serving diverse customers across urban and rural regions. Traditional booking systems were complex, language-dependent, and often intimidating for non-English speaking passengers, particularly in smaller towns and villages.

The Solution: VatiBot’s Conversation AI transformed their customer interaction and booking experience:

  • Multilingual AI support in Marathi and Hindi
  • Document-trained AI using company’s route, pricing, and policy documents
  • WhatsApp-based booking system
  • Drag and drop flow builder for intuitive booking process
  • Automated reply bot for common queries

Key Features Utilized:

  • Conversation AI trained on Jhakkas Bus documentation
  • Local language (Marathi and Hindi) communication
  • Template management for personalized booking confirmations
  • Custom contact fields for passenger preferences
  • API integration with booking and payment systems
  • Messaging campaigns for route updates and promotions

Implementation Details:

  • Passengers could initiate bus bookings via WhatsApp
  • AI understood natural language queries in Marathi
  • Instant seat availability checks
  • Personalized route recommendations
  • Seamless payment integration
  • Real-time booking confirmations

The Results:

  • 50% increase in digital booking adoption
  • 40% reduction in customer support call volumes
  • 35% improvement in booking completion rates
  • Enhanced user experience for non-English speakers
  • Expanded reach to rural Maharashtra
  • Simplified booking process for tech-less-savvy passengers

Customer Experience:

A senior citizen in Nashik could now:

  • Ask about bus routes in Marathi
  • Check seat availability
  • Complete booking
  • Receive confirmation
  • Get travel updates All through a simple WhatsApp conversation

Conclusion

VatiBot enabled Jhakkas Bus to democratize digital transportation booking, making it accessible, simple, and user-friendly for all passengers, regardless of their technological comfort or language proficiency.